B2B marketing + business development.
Positioning, demand, content, performance and a commercial view of each action.
MKTFINE / ABOUT STRATEGY × TECHNOLOGY × MARKET
Built on marketing. Driven by what comes next.
MKTFINE began by looking closely at the challenges of B2B companies. Today we connect strategy, digital experiences, automation and business development to support their next stage.
A ABOUT US
Understanding the business has always come first.
Business-to-business marketing has its own timelines, conversations and decisions. Building trust, recognizing the people involved in a purchase and connecting marketing with sales requires understanding the operation behind each message.
That work shaped the MKTFINE approach: listen before proposing, design a plan people can put into practice and study what happens next. The foundation remains as we add capabilities to build products, connect processes and explore new markets.
B A STORY IN MOTION
Strategy × technology × market.
AI apps, intelligent workflows and market expansion built around a real business need.
C PURPOSE AND VISION
A mission that grows with our clients.
Help companies find growth opportunities and turn them into actions they can implement, measure and improve. Our business view brings people, creativity, technology and commercial decisions together.
A relationship that extends beyond one project.
We want to support teams that need clarity to move in a changing environment. We share questions, priorities and learning with both the people making decisions and the people who make ideas work every day.
D HOW WE WORK
How we choose to work.
The client relationship is part of the work: we join the business conversation, define responsibilities and keep decisions visible.
Close to the operation
Listen to the people who sell, manage and use solutions to understand the full problem.
Objectives before formats
A campaign, an app or an automation matters when it serves a relevant outcome.
Marketing and sales together
Agree on what makes a useful opportunity, what follows each contact and what information returns to the team.
Progress grounded in evidence
Review results, constraints and usage signals to choose the next move.
E OUR METHOD
A method that moves from conversation to action.
MKTFINE’s previous site described four stages. We now apply them to marketing, digital product and commercial development challenges.
- 01
Strategic assessment
Understand objectives, audiences, processes, tools, friction and opportunities.
- 02
Plan design
Define priorities, scope, messages, owners and signs of progress.
- 03
Implementation
Activate the agreed work and coordinate the people needed to put it into use.
- 04
Measurement and improvement
Read the market or process response, adjust and decide what to expand.
F OUR OFFERING
Four capabilities connected by one business view.
Our three core services draw on the business experience we built through marketing.
01 / 04
AI Apps
Digital products and experiences shaped around real users and processes.
↗02 / 04Automation
Workflows connecting teams, tools, information and decisions.
↗03 / 04The Lobster Rules™
A method to explore and activate commercial entry into the US.
↗04 / 04360° Marketing + Growth
The foundation in positioning, demand and content that supports every initiative.
↗G BASE AND REACH
Two offices. One vision across the Americas.
With offices in Florida, United States, and Córdoba, Argentina, MKTFINE connects business perspectives and opportunities across North and Latin America. We work from both countries with one approach: understand each company, design its next move and take it to the right market.
FLORIDAUnited StatesCÓRDOBAArgentina
Let’s talk H FREQUENT QUESTIONS
Questions that help you get to know us.
Does MKTFINE still work in B2B marketing?
Yes. B2B marketing is part of our identity and remains available as a supporting capability. We also work on AI apps, automation and market expansion.
How does MKTFINE work with our team?
We start by understanding objectives, owners and ways of working. Then we agree on scope and how to review decisions with the company’s team.
Do we need a fully defined project?
No. A sales challenge, an interaction that could improve or a repetitive process is enough to explore possible approaches.
How do you know whether a project is working?
We agree on signals tied to the objective: adoption, process performance, opportunity quality or campaign outcomes, depending on the case and available data.
Where are MKTFINE’s offices?
We have offices in Florida, United States, and Córdoba, Argentina. From both countries, we support projects and connect opportunities across the Americas; each engagement has its own agreed scope.
→ NEXT MOVE
Your next move can start with a good conversation.
Tell us what you want to build, connect or bring to a new market. Start with what your business needs.
Discuss the next step